Monday, August 18, 2008

functional uses of perspective art

check out this article on a parking garage that is utilizing the 3D perspective art that was a popular email meme back in the day. this should refresh your memory:)

just ran into it and really liked to see a functional and just plain "cool" use for this. I'm surprised we haven't seen it a bit more often in some outdoor campaigns.

Sunday, August 17, 2008

matchbox puts your ride in their hands

found these pics on

a simple, inexpensive and smart guerrilla marketing technique by our friends at matchbox. i wonder how many pictures people have taken on their cell phones of their own cars on these spots? how many of those do you think you could find on the most popular social network in the country these spots are at?